Carmakers have launched more than a dozen vehicles in the past year but not everyone has been able to get the pricing right. Pricing strategy is becoming trickier as the market gets crowded with more car models. The first major pricing error was made by market leader Maruti Suzuki when it launched its first crossover the S Cross last August. Read More

Carmakers have launched more than a dozen vehicles in the past year but not everyone has been able to get the pricing right. Pricing strategy is becoming trickier as the market gets crowded with more car models. The first major pricing error was made by market leader Maruti Suzuki when it launched its first crossover the S Cross last August. Read More