Author Archives: Loknath Das

8 Social Media Marketing Myths Debunked

A lot of information and data is available on the internet for social media marketing. It can be rightly assumed that the information overload in this sector has given rise to several myths too.  Just like other marketing techniques, even social media marketing is now filled with several misconceptions and myths. Brand managers and marketing professionals who claim to know Read More


2021 Second Half: 5 Social Media Trends Predictions To Keep In Mind

Social media trends are changing by the minute and that has a heavy impact on the way social media marketing strategies are framed. The second half of 2021 is here and social media platforms are still changing the game with their new features and analytics add-ons. The future of social media is surely video content but there’s more to it. Read More


What You Should Know About Pocket Listings

Pocket listings are becoming more and more popular in this growing age of urgency and immediacy, and many sellers are opting to keep their listings private. If you are new to the real estate industry, a pocket listing is essentially a listing that is not featured on the multiple listing service (MLS.) You may think “why would any seller choose Read More


Tips for Keeping Relevant Real Estate Blogs

Blogging was a big deal ten years ago, but with the explosion of social media, it has started to become less popular. However, a lot of brokers, owners, agents, etc., still enjoy keeping real estate blogs as part of their business model. Blogs are a great way to keep in touch with clients and other real estate professionals. They can Read More


Blog Like a Pro: 2021 Best Blog Templates to Create a Professional Blog

Investing in a professionally-looking theme is important, but what if you’re just a beginner finding the right solution can be challenging. Moreover, if you’ prefer to use WordPress, premium designs may be your win-win choice. Struggling to find one? Don’t fret, you’ve got it. These best blog templates below can put your best feet forward in the blogging industry more effective. Once Read More


Get Paid on YouTube: How You Can Do It Quickly?

YouTube is an amazing platform that has a lot of potential for connecting and educating people. On the other end of the YouTube spectrum, hosts on YouTube known as “Creators” also have a huge potential for making money. If you are associated with content creation on YouTube or if you are interested in starting a channel, you need to read Read More


How effective are security solutions against ransomware?

Almost every developer of information security solutions claims their products repel ransomware attacks. That’s true: All of them do provide some degree of protection against ransomware. But how strong is that protection? How effective are those technologies? Those aren’t idle questions: Partial protection against ransomware is a dubious achievement. If a solution can’t stop a threat in its tracks, then Read More


5 Reasons to Move to St. Thomas, Ontario, Canada

If you’re planning to move to a city in Canada, one possible choice is St. Thomas, Ontario. Located north of Lake Erie and in southern Ontario, St. Thomas is an energetic city with a population of only a little over 40,000 residents. Its location and the relatively uncongested area isn’t all that’s attractive about St. Thomas. Here are more compelling Read More


Small But Meaningful – Blue 8.0.3 – A Q&A with Director of Product, Nitin Sharma

Blue is Explorance’s holistic Experience Management (XM) platform. It facilitates gathering all the feedback data collected at a Higher Ed institution or Enterprise-level business in one place – supporting data-driven decisions with best-in-class integration, automation, and robust reporting. Blue supports both Student Experience Management (SXM) and Employee Experience Management (EXM) strategies by enabling better course evaluations, survey management, 360 degree reviews, and more. The last Read More


10 Myths About UGC and How to Prevent Negative UGC from Undermining your Brand

When the pandemic started in March of 2020, much of the world’s daily life moved online and has remained there ever since. With this shift comes an increase in the presence of fraudulent, harmful, or just plain brand-damaging user-generated content (UGC). The most common forms of negative UGC are spam, content containing violence, brand trashing, nudity, fraudulent activity, illegal products, and controversial content. And today Read More